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Web Copywriting & SEO Copywriting
SEO-optimisation.com

 
Web copywriting and SEO copywriting should be exactly the same thing.  But, they typically aren't

Web copywriting that is also SEO copywriting is very different from other kinds of copywriting and is an integral part of the success of your web, not only to deliver your message to your targeted audience for your product, service or cause, but also to assure that you are maximizing your web copywriting for search engines.  Page titles and meta tags are only part of the SEO puzzle.  How each web page is written with SEO optimisation of targeted key words is equally important.  It all has to work together in order for it to work well.

Web copywriting that is not SEO copywriting is typical on most web pages.  The web copywriting author or service is not knowledgeable about SEO copywriting, so you end up with a web page that reads well by humans but doesn't work for search engine spiders and robots.  This is the most frequent error we see on underperforming web pages.  Web copywriting that also works as SEO copywriting is totally different.  Search engine spiders and robots read words and they have to be the right words in the right place in the right density or it doesn't work.

Web copywriting that also works well as SEO copywriting is the hardest work I know, and the most satisfying.  A picture may be worth a thousand words, but a thousand  of the right words can make the complex comprehensible, evoke emotion, incite action, steel opinion or enlist involvement.

We can provide examples of web copywriting that also works as SEO copywriting on almost every web page of every client we serve.  If you have a story to tell, an issue to investigate, a cause to promote, we are here to help you.

We have other examples of web copywriting, technical and persuasive writing for business, professionals and nonprofits.  Please enquire regarding how you can get samples and we shall respond with vigour.

This web page is a good example of web copywriting that also works as SEO copywriting.  If you didn't notice anything different about this web page, read it again and notice that web copywriting and SEO copywriting are highly targeted on this page.  Every word on this page is here for a specific reason.  That's what makes web copywriting and SEO copywriting work.

Read more about home page copywriting at my other website, Google number one for this phrase?

See some great SEO tools and SEO resources here.

 

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A Message from
Ron Castle

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My friend Lester Brown's book Plan B 4.0 may be the most important book you will ever read.  You can buy Plan B 4.0 online here at Lester's website.  Also available at Amazon.

Ron Castle Webs
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Last Update
July 04, 2010

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